Why a copywriter is like a green smoothie
Copywriters may not be everyone’s taste, but we’re bloody good for you Who else loves when someone gives you a nickname? Not one of those mean kid ones at primary school that leave you deeply scarred for years, but an affectionate nickname fits you perfectly. And...The rise of ‘Negative Nancy’ online marketing
As a copywriter, I’m not a fan of this trend – but geez it works By the end of 2016 I was totally over Facebook groups. All the whinging, all the sooking, all the negativity, all the passive-aggressive competitiveness. I was drained, I was over it and honestly, it...A copywriter who makes typos – how shameful
I hate to be the one to break it to you, but typos happen. Seriously. Some days it doesn’t matter how many times I re-read my words, typos appear like seagulls at Maccas.
How I smoozed the crap outta Holden
And the only thing I flashed was my copywriting skills… A couple of months ago my new baby girl, Precious, came into my life. I may be a biased mum, but she’s totally amazing. She never whinges and she’s super responsive. And pretty – oh boy is she pretty. I love my...
