by monstar | Nov 29, 2023 | Blog, Monstar thoughts
It’s crazy how quickly things change in the online world, especially when it comes to what Google loves or penalises. One minute, they were giving the big thumbs down to AI-generated content, but now – well, it seems if they can’t beat it, they’ll...
by monstar | Mar 6, 2018 | Blog Copywriting
Sweaty confessions of a blog copywriter This is not the easiest blog post to write. In fact, I don’t really feel like writing it, but I must. I haven’t been giving any love in quite some time, and I’m noticing the drought. So, I cheated. My Gawd. I did it. We’re...
by monstar | Oct 16, 2016 | Copywriting
And why I’ll never be a ghostwriter I have a secret SEO squirrel working with me. And he’s a real gun. He totally gets all that technical SEO shit that my creative brain doesn’t want to think about. But when he started blabbing on about how well I’d rank for...
by monstar | Sep 3, 2016 | Copywriting
People think I must absolutely rock at creative writing. They think I was that nerdy girl at school who thrived in English class, lapping up every word the teacher said and turning it into a career. Wrong. I wasn’t nerdy…But I did love English. And having 2 parents...
by monstar | Sep 3, 2016 | Copywriting
Weed out the tyre-kickers and convert real traffic When I first heard, ‘the pen is mightier than the sword’, I laughed and laughed (as I do). I had crazy visions of knights fighting with a BIC. I pictured them ready to battle – ‘Hey Larry (coz...
