by monstar | Jan 17, 2023 | Blog Copywriting, Monstar thoughts
I’m a human copywriter, so it’s natural to get a little bit ‘wobbly’ when you see people promoting AI copywriting as the ‘next best thing’. I can honestly tell you it’s not really! And that’s not just because I’m a real-life human SEO copywriter. There’s a whole mixed...
by monstar | Sep 16, 2020 | Blog, Blog Copywriting
Copywriting is more than words It’s the art of conversation In a busy online world, no one has time to be reading waffling dribble trying to pass as legit copywriting. Think about what you do when you land on a website. Firstly, you have a quick skim read of the...
by monstar | Mar 14, 2017 | Copywriting
Here’s how I picked it up. When most people are watching TV, they hang out for the ad breaks to run to the loo, grab a drink or look at their phone. Not me – I’m not normal. You see, being a copywriter does have downfalls. I check my phone during the show and pay...
by monstar | Sep 3, 2016 | Copywriting
Who’s up for some fun? I’m beginning to think that maybe I push the boundaries of Business’s serious side. The way I see it, it’s not like I’m needing to be all serious so employers hire me. I’m a copywriter. I am my boss. And if you happen to...
by monstar | Aug 21, 2016 | Blog, Copywriting
There’s only one sure-fire way to get un-crappy copy Learn how to brief your copywriter A copywriter is only as good as the brief you provide. Sure, amazing copywriters will know how to write words that sell, but they can’t write them without knowing what...
