by monstar | Oct 5, 2026 | Copywriting
You’ve decided it’s time for a shiny new website. Or maybe the old one has finally reached the “yeah, we really need to do something about that” stage. Either way, it’s all a bit exciting. Then you start adding up the costs. There’s the web designer. The developer....
by monstar | Aug 14, 2026 | Blog
I use AI. Yes, I said it. And considering I’ve been a professional copywriter for more than 17 years, you might expect me to follow that confession with a long list of reasons why AI will never replace a real writer. But I’m not going to. Because I like AI. I use it...
by monstar | Aug 12, 2026 | Blog
Have you ever been mid-conversation with someone… and realised you’ve completely stopped listening? You’re nodding. You’re smiling. You’re doing all the right things. But your brain? Gone. Thinking about dinner. Your to-do list. Whether you left the straightener on....
by monstar | Jun 30, 2026 | Blog
I get my lashes done every two weeks. Which probably tells you two things about me: I like low-effort, high-impact life choices I’m loyal once I find someone good Finding “your trusted person” is everything We moved recently, which meant I had to find a new lash tech....
by monstar | May 27, 2026 | Blog
We’re regulars. Not in a ‘we go every single night’ way.But enough that when we walk in, there’s a bit of recognition. A smile. Sometimes ‘Mon style nachos?’. And honestly? That tiny moment does more than any marketing ever could. Because it makes you feel known. It’s...
